Smart City Expo World Congress

Trade Show, 2024

INTRODUCTION

Held in Barcelona since 2011, Smart City Expo World Congress (SCEWC) is the world’s leading event for cities. Its mission is to drive sustainable urban development and foster global collaboration by connecting cities, sharing innovative solutions, and promoting collective urban innovation to create better, more inclusive cities for all.

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A detail about the project

Art direction and construction of the congress areas, theaters, and common spaces. In 2024, the concept focused on sustainability, using wooden slat structures inspired by Japanese architecture to reduce CO2 emissions. The design combined natural materials with bold geometric shapes, vibrant colors, and typography printed on recycled cardboard, reinforcing the event’s commitment to circular design and visual impact through simple, sustainable solutions.

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