4
Asics Marathon
Trade Show, 2023
INTRODUCTION
Pavilion within the Seville Marathon, which boasts a spectacular course—the flattest in Europe. The Asics pavilion serves as the hub where thousands of participants collect their sports equipment and receive information about the circuit route.
HOC-Asics-Marathon-General.jpg
HOC-Asics-Marathon-Merchandisign.jpg
HOC-Asics-Marathon-Logotype.jpg
A detail about the project
The space features inflatable perimeter walls inspired by the legendary Nimbus running shoe.
HOC-Asics-Marathon-Detail.jpg
HOC-Asics-Marathon-Interaction.jpg
HOC-Asics-Marathon-Detail.jpg